Best Hotjar Alternatives in 2026
Hotjar (Heatmaps, Session Recordings, Surveys, Feedback Widgets) at Free plan, paid from $39/mo. Here are the best alternatives for conversion optimization.
ConvertIQ
AI-powered conversion audit platform. Instantly analyze landing pages, emails, ad copy, checkout flows, and full funnels. Get a scored report with specific fixes and AI copy rewrites in under 2 minutes.
Pricing
Free audit, paid from $29
Best For
Instant CRO insights
Setup
No code, instant
Other Hotjar Alternatives
VWO
Starts at $357/moEnterprise A/B testing and experimentation platform with heatmaps and session recordings.
Crazy Egg
Starts at $29/moWebsite optimization tool with heatmaps, A/B testing, and traffic analysis.
Optimizely
Custom pricing (typically $50k+/year)Enterprise digital experience platform with experimentation, content management, and personalization.
Unbounce
Starts at $99/moLanding page builder with A/B testing, smart traffic optimization, and conversion tools.
Google Optimize
DiscontinuedGoogle's free A/B testing tool, sunset in September 2023. Many teams are looking for alternatives.
Why switch from Hotjar?
- •Shows behavior but doesn't explain why or how to fix it
- •No AI analysis or recommendations
- •Requires traffic to generate meaningful data
- •No audit of copy, CTAs, or trust signals
Frequently Asked Questions
Try the best Hotjar alternative
Run a free AI conversion audit on your page — no account required, results in under 2 minutes.